Market research is possibly the most important part of starting a business. How we conduct it though has changed. There are numerous old and new ways to gain feedback from potential customers, which we have outlined below. Thanks to Hubspot.com for this great content. Be sure to check out the link at the bottom of […]
Can’t be bothered to come to the office or genuine cultural change? To start with a title like ‘how to have a grown up conversation…’ implicitly suggests that until now we have not been having one about the subject in question. At #TalkingTeams we do not believe, especially recently, that there has been a mature national conversation […]
Social media is and will continue to be the cheapest, fastest and easiest way to promote your business. Trouble is, we ALL know this and chances are your competitors do too. So how do you stand out from that competition and create content that really speaks to your target audience? In this short article we […]
When Manabu Learning won an ‘Innovative Business of the Year’ award in October 2021 it felt strange as I had never once thought of myself as an ‘innovator’. It felt more like what we were doing was just good business, identifying a problem for our customers and providing a solution. The excellent book The E-Myth […]
Non-directed observation So something that’s been working well for some of our clients recently has been this whole idea of ‘non-directed observation’. This basically means that if someone is discussing an issue with you, observe and reflect what they are saying, rather than trying to interpret it. It works SO WELL because it makes you […]
I remember it like it was yesterday - bored numb sitting in a dark room for 2 days (not straight, they did show us mercy and let us leave for the evening!) listening to a trainer tell us all about how to sell the new range of products our company had just launched. We have […]
I remember when I first started to get into online gaming, I had always had a Playstation in the house but never really bothered with multiplayer until my older brother moved to Japan. We always organised catch ups because we were quite close as family, but found that we usually ran out of things to […]
The best way to kick off this topic is to check out this short (like 2 minute) video from Nick Shackleton-Jones - A guru of mine when it comes to all things experience + learning. If you are serious then about creating a meaningful learning experience for your team then you need to think about […]
The best example of someone explaining the value of feedback I can remember was actually when the person didn’t even open their mouth.Jamie Oliver had travelled to Sicily to guest chef in a famous local restaurant run by larger than life personality, Giovanni. After he finished the evening’s service Jamie eagerly collected feedback from the […]
The journey from working full time to now running a business has been an eventful and not at all linear one. I have oscillated between trying to come up with something which is both original and marketable to a more conventional idea ('let's open a coffee shop!'). The journey can itself be deeply frustrating as […]
